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Physical entertainment sales returns to growth as games level up

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The physical entertainment market has returned to growth for the first time since August 2014, thanks to stellar figures from games sales. According to Kantar Worldpanel, the physical entertainment market grew 2.2 per cent year-on-year, driven by a 26 per cent surge in games sales which offset declines of 5.4 per cent and 4.8 per cent in music and video respectively.

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Physical entertainment sales returns to growth as games level up

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