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Superdry hires chief product officer amid plans for new fast-fashion range

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Superdry has hired Brigitte Danielmeyer to be its new chief product officer as it prepares to launch a new fast-fashion range. Danielmeyer, formerly Tommy Hilfiger’s global head of womenswear, will be stepping into what is a brand new role at the retailer, which also confirmed the upcoming launch of Superdry Preview, a series of new fast-fashion ranges.

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Superdry hires chief product officer amid plans for new fast-fashion range

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