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Tag: marketing/social media

Lids’ new loyalty program hits a home run

Deena M. Amato-McCoy With a mere six months under its belt, Lids’ new Access Pass loyalty program is driving customer engagement to new levels

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NRF: Holiday sales to increase 3.6% to 4%

Marianne Wilson One of the most closely watched holiday forecasts has good news for retailers.   read more






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Nordstrom unveiling new ‘inclusive’ shopping experience

Marianne Wilson Nordstrom is looking to appeal to a broader audience.    read more






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Dollar General to offer tuition assistance

Marianne Wilson Dollar General wants to make it easier for its employees to pursue higher education.   read more






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Analysis: How acquisition of TaskRabbit will benefit Ikea

Matt Sargent, senior VP of retail at Magid The acquisition of TaskRabbit allows Ikea to efficiently remove one key barrier (the dislike of furniture assembly) for a segment of customers that have until this point avoided Ikea.   read more






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Study: Even younger shoppers like stores

Marianne Wilson More than three-quarters of consumers are shopping at bricks-and-mortar stores just as much as or more than they did a year ago.   read more






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Target in new deal with Pinterest

Marianne Wilson Target Corp. is using technology to make it easier for online shoppers to search for exactly what they are looking for — be it a sweater that was worn by a co-worker or nursey decor as seen in a magazine.    read more






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Walmart targets rival with relaunch

Marianne Wilson Walmart is looking to expand its share of the lucrative market for baby products.   read more






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Macy’s revamps loyalty program

Marianne Wilson Macy's is overhauling its loyalty program, putting a new focus on its best customers.   read more






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Shoppertrak: December 2017 calendar to influence shopper behavior

Marianne Wilson This holiday season offers retailers something they haven't experienced in five years.   read more






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