Zara is set to introduce augmented reality displays from April as part of efforts to lure millennials into its stores and increase footfall. The technological push entails shoppers holding their smartphone up to a sensor within the store or designated shop windows to see models wearing selected looks from its ranges. READ MORE: Inditex posts 7% net profit uptick amid rapid online growth There will also be options for customers to click through to buy the clothes.
Maplin has announced a new partnership with tech repair specialist iSmash as it ramps up its tech support offering to rival Dixons Carphone. Concessions in three of Maplin’s stores across the UK will be trialled, offering customers an “express tech repair service” on smartphones, tablets and laptops under Maplin’s roof.
Earlier this week on a cold and drizzly evening in central London, crowds of shoppers looked on in anticipation as a host of celebrities turned on Oxford Street’s Christmas lights. The annual countdown on London’s busiest high street acts as a symbolic starting gun for retail’s most important season. An eight-week frenzy of crowds, festive decorations, sales and in-store events.
The Fire HD 10 will mirror the Echo's voice capabilities, and it could give the online giant a stronger foothold in the smartphone and tablet market.