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Tag: swedish

Ikea refreshes marketing with experiential, digital push and fewer print catalogs

Limited-run Inspiration Experiences in New York and Chicago and a giant digital catalog in larger urban areas will help the Swedish home furnishings retailer celebrate its 75th anniversary. 

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John Lewis tops UK’s brand health ranking for the second year in a row

John Lewis has taken the top spot of YouGov’s UK brand health rankings for the second year in a row. YouGov recently released its annual BrandIndex brand health rankings, which measures the perceptions of a brand‘s quality, value, impression, satisfaction and reputation. Major retailers John Lewis and Marks & Spencer were first and third respectively on the UK list, while Swedish furniture giant Ikea made an appearance at fifth place and was one of two new entrants in the top 10.






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H&M sales stagnate in second quarter

H&M Group has reported slightly lower than expected growth for its second quarter, as discounts impacted sales during the Swedish giant’s attempts to reduce its record level of inventory. Local currency sales including VAT during the period ending May 31 were unchanged year-on-year. A mean Reuters poll had forecast for a 0.5 per cent increase.






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Ikea planning for a city-dominated world

The Swedish furniture giant is planning for a reality where more people have tighter budgets and smaller spaces, CEO Jesper Brodin told Bloomberg this week.






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John Lewis named best retailer to work for

Department store giant John Lewis has been named the best retailer to work for in the UK.






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H&M appoints veteran Anna Attemark to lead new business division

H&M has appointed Anna Attemark to head up its fast-expanding new business division, amid expectations of a “challenging 2018”. Attemark, who worked at H&M for 17 years, will now oversee all of H&M’s “new business” brands including Cos, Monki, & Other Stories, Cheap Monday, Weekday, H&M Home, Arket and new brands Nyden and Afound. She joins from an 11 year stint as chief executive at Swedish fashion brand Odd Molly, but has previously held various senior roles at H&M including director of development and chief operating officer for design.






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H&M braces for further in-store sales falls

H&M has warned on further sales falls across its stores in 2018, but hopes an online push and investment in new fascias will deliver a better result than last year.






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H&M dumps dividend reinvestment plan

H&M has ditched plans to offer shareholders the chance to reinvest their dividends in new stock, saying it would be difficult to implement. The high street giant had announced in its full-year results for its 2016/2017 fiscal year that it was mulling the possibility of allowing shareholders to reinvest dividends received into newly-issued H&M shares. READ MORE: H&M quarterly net profit plummets 32% However, H&M has now decided that this would be too hard to roll out due to technical and time constraints.






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Ikea founder Ingvar Kamprad dies

The founder of one of the biggest and most successful furniture retailers in the world has died at the age of 91. Ingvar Kamprad, who founded Swedish giant Ikea, has left a legacy of 389 stores worldwide after establishing the business in 1943. He was just 17 at the time, using some money his father had given him as a gift for performing well at school despite his dyslexia






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Passing of a retail giant

The man who turned a small, Swedish mail order company he founded at age 17 into a global, $48 billion retail powerhouse has died at the age of 91.






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